When you’re running a small business, the printing service you work with has to not only be reliable and offer quality products it also has to be affordable. Between handing out flyers, promotional postcards and product catalogs, small businesses are constantly mailing out marketing materials to drive more traffic to their stores and increase their profits.
Online printing firms offer SMBs the best options when it comes down to price, paper selection and turnaround times. Let’s take a look at the critical key components to look for when selecting an online printing service.
A quality online printing service that is passionate about providing top of the line products will always provide its customers with free online proofs. Free proofs give you the opportunity to correct any spelling and color errors. It also gives you a chance to see what the end product will look like before you hit “place order”. Imagine ordering shipping labels that have your company name spelled wrong. Let’s not even think about it!
Before ordering costly invitation printing for your next annual company party, ask the online printing service you are working with to send you a sample pack of paper stock options. A respectable printing firm will gladly provide you with the materials you need so that you make the right decisions. Going the extra mile is what differentiates excellent customer service from good customer service.
Customer Service and the Fine Print
Before doing business with anyone, it’s imperative that you read the fine print and understand all their policies. A professional online printer will always provide a staff of customer service representatives available to answer all your questions and expedite your orders when necessary. Having a human voice to speak with is a must when working with any vendor.
Running a business means you need your print marketing materials yesterday. Finding an online printer with fast turnaround times means being able to get the word out on your next seasonal sale ASAP. Many online printers will have your products to you in five days or less. Others will even offer same day service.
The responsibility of running a small business never gets easy. Employing an online printing firm that offers your business quality, reliability and prices that won’t break your budget makes your day run that much smoother. That’s why small businesses benefit from building a relationship with a trusted online printer.